Telling Valuable Stories
Bigelow Tea Rebrand
As a passion project, I undertook a re-branding initiative for Bigelow Tea. My primary objectives were to instill design consistency, improve brand recognition, and authentically capture Bigelow’s identity.
A New Take on Soda and Fries
The Twisted Taters project originated from a simple concept: a restaurant that paired the most popular snacks in Idaho: potatoes and soda. Our team conducted research and crafted a brand identity specifically catering to teens aged 15-17.
The Liahona Magazine
During my 2024 internship with The Liahona magazine, I designed many articles for the publication. This included creating custom illustrations and photography to help tell inspiring stories.
3 Weeks of Packaging Design
For three weeks I completed a daily packaging redesign. With each product I found, there was an opportunity to better highlight the benefits and selling points.
Building a Band
I worked with a team of designers to create a brand identity for Volkseel, an indie folk band. We built the brand from the ground up, creating branding assets and merchandise. Our primary objective was to create designs that connect with the target audience and accurately share the stories found in the band’s music.
